Whilst I tend to agree that buying from the fly by night guy at the market with the rip offs isn't a good thing for the industry, I seriously cannot justify the price that is being charged by retail for them, or the fact that unless I am a Kobe/Lebron/Howard or Melo fan, I am left out in the cold. Sure I know it would be hard to please the masses (just look at every PC player on here) but if the masses are buying these jerseys, its not just your die hard fans who are the ones buying the rip offs, its the trendsters who have never seen a Howard missed free throw, yet where his Magic or Lakers jersey because it looks cool.