Panini Blog Panini America HRX Spotlight: Kenny Stills, Eddie Lacy and Cordarrelle Patterson

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Based on a string of simply stellar rookie performances, today The Knight’s Lance showcases exclusive Panini HRX video footage starring Eddie Lacy, Kenny Stills and Cordarrelle Patterson, three of the five nominees for Week 8 Pepsi NEXT NFL Rookie of the Week honors.

The first installment of the new-generation HRX concept combines 24 top NFL rookies — including Geno Smith, EJ Manuel, Eddie Lacy and more — with exclusive video footage of each player captured at the 2013 NFLPA Rookie Premiere. The video content is activated when collectors scan the QRL code on the back of each HRX card. But that’s no ordinary QRL code. It requires a special app that is absolutely free and takes less than a minute to download.



After you’ve done that, come right back here because we’re going to give you a chance to watch some early HRX footage from Stills, Lacy and Patterson.

This new HRX technology will allow players to update their video footage in real time. We’ll also use The Knight’s Lance HRX channel for exclusive episodes of Panini Unwrapped, player interviews and much more. So stay tuned for additional coverage of the next-generation of HRX.

But for now, enjoy your early screening . . .


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