I have hated the look of Panini in pics and vids, but in the hand (especially the Elite) they have been nice cards and fun breaks, with a good range or collectable and chaseable.
I am sick of everyone of their boxes looking the same though - fear sending a customer the wrong box!!
For the record I have opened a box of Upper Deck and Topps 09-10 both at a similar price point to all Panini's releases and they weren't nearly as interesting...
Perhaps Panini are just releasing too much at a similar price point... hmm.