Panini Blog
Panini Blog
Panini America, the world’s largest sports and entertainment collectibles company, announced today that it has reached an exclusive multi-year trading card agreement with The University of Texas that will allow the company to use the school’s team logos and university marks in its trading card products for college-specific trading card sets as well as Panini’s professionally licensed products for the NBA, NFL, NFL Players Inc. and MLBPA.
As part of the agreement Panini will also produce a number of University of Texas-only trading card collections throughout the agreement featuring prominent athletes that played for the Longhorns across all sports, as well as famous university alumni. The company will begin producing collegiate trading card products in the spring of 2015.
“We are very happy to have The University of Texas join Panini as an exclusive partner. The Longhorns have such a great heritage and continue to produce top student-athletes that go on to very successful professional careers,” said Mark Warsop, Panini America CEO. “We look forward to getting started and producing great products for Longhorns fans.”
The University of Texas is the latest school to sign on as an exclusive trading card partner of Panini joining more than 225 other universities including Mississippi State, University of Georgia, University of Kentucky, University of Miami, Kansas State University and Baylor University.
“We underwent a thorough evaluation of the trading card category and it was clear that Panini was the best positioned to best represent The University of Texas and produce compelling Longhorns trading card products for our fans,” said Craig Westemeier, Associate Athletics Director at the University of Texas at Austin. “We are looking forward to a great partnership.”
Stay tuned to The Knight’s Lance for continued coverage.
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